This content has been automatically translated from Ukrainian.
"In-app purchases" are purchases made directly within mobile or computer applications, including video games. They can include various items such as virtual currency, feature expansions, premium content, subscriptions, and more.
In the context of video games, "in-app purchases" are often used to generate revenue in free-to-play (F2P) games, allowing players to buy additional content or advantages. For example, players may purchase virtual items, extra levels, in-game currency, boosters, cosmetic upgrades, and so on.
This type of monetization has become quite common in the gaming industry, especially in mobile games. However, it is also found in computer and console games. Games with "In-app purchases" may allow players to enjoy the basic game for free, but they can also lead to criticism, especially if they enable "pay to win" scenarios where players who spend money gain significant advantages over those who do not.
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