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Conformism: How We Submit to Group Pressure

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What is Conformism?

Conformism is a phenomenon where a person changes their behavior, views, thoughts, or values to align with group norms or expectations, even if they contradict their own beliefs. It is a kind of adjustment to the majority or to an authoritative figure in the group.
In simple terms, conformism is when you do something because "everyone else is doing it," or because you are afraid of standing out, being judged, or rejected by the group.

Why Do We Conform?

The phenomenon of conformism has deep psychological roots. There are several key reasons why people are inclined to it:
  • One of the strongest driving forces is the desire to be accepted. We strive for social acceptance and belonging. The fear of being excluded, ridiculed, or judged compels us to conform.
  • In new, complex, or ambiguous situations, when we are unsure how to act, we often rely on the behavior of others, believing that the majority knows better.
  • People conform to group norms to avoid negative consequences, such as criticism, disapproval, or lack of support.
  • Sometimes we genuinely believe that the group possesses more accurate information or a better understanding of the situation, which leads us to change our own opinions.
  • A person agrees with the group to meet the expectations of others and gain approval, rather than from deep internal conviction.
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Two Faces of Conformism

Psychologists distinguish between two main types of conformism that manifest differently:
1. External Conformism (Compliance)
In this case, a person changes their behavior publicly to fit in with the group, but internally remains true to their own opinion. This is a tactic to avoid conflict or drawing unnecessary attention. For example, you may disagree with a colleague's idea about a project, but you remain silent to avoid damaging the relationship.
2. Internal Conformism (Acceptance)
Here, the change occurs not only at the behavioral level but also at the level of internal beliefs. A person sincerely adopts the views and values of the group as their own, often because they have been convinced of the group's correctness or seek to fully identify with it. For example, initially, you may have been skeptical about the new corporate culture, but over time you completely embraced its principles as your own.

Conformism in Our Lives

Manifestations of conformism can be observed everywhere:
  • People may buy certain clothes or accessories not because they truly like them, but because "everyone else is doing it," and it is "in trend."
  • What we publish, how we interact, and what opinions we express on social media are often shaped by the "accepted" norms in our communities.
  • Employees may agree with decisions made by management or colleagues, even having doubts, in order to preserve career prospects.
  • Citizens may support a certain political position because it is endorsed by the majority of their surroundings or authoritative media.
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Pros and Cons of Conformism

Like any social phenomenon, conformism has its positive and negative sides.
Positive aspects:
Shared values and norms help people feel a sense of belonging to a group, creating a feeling of unity and mutual support. When people adhere to similar behavioral rules, communication and cooperation become significantly easier. This helps maintain order and stability in society.
Negative aspects:
Conformism leads to a loss of one's own opinion and the ability to think critically. The people you look up to may be wrong, and this will result in you supporting false, irrational, or dangerous decisions simply by following the majority (a phenomenon known as "groupthink"). Moreover, if everyone follows one path and is afraid to make their own decisions, it will hinder innovation, change, and the development of society.

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